CAP Worldwide Director Jo Layton joins the panel for the next Engage Webinar, hosted by Mark Harris, to discuss and debate the future of associations in the business travel sector on Thursday 10th September at 11.00hrs.
In his introduction, Mark says "It's been a tough year for everyone in corporate travel - especially the industry's trade associations. ACTE has ceased trading and other bodies have faced challenges of their own.
Traditional association income from subscriptions and sponsorships could come under threat if the shakedown of industry talent gathers pace after the furlough scheme ends next month. Against this background, who can industry professionals turn to for leadership?"
Join Clive Wratten, Bernadette Basterfield, Mark Cuschieri, Linda Bekoe, Jo Layton and Mark Harris to debate:-
· Is the trade association model broken?
· How can associations remain relevant, inclusive and solvent?
· What is associations' primary function – education or lobbying?
· Are associations best placed to lead the charge for change or it is time for a new industry voice?
Register below to attend what is sure to be a lively and insightful session:
Register Here - Engage! Webinar 4: Who leads?
#businesstravel #corporatetravel #associations #membership #leadership #TIN #SAN #CAPinsights #webookextendedstay
